Content Marketing Toolkit

KeepStream

[I've collected a group of social media tools helpful for content marketers. Here are two new discoveries that extend Twitter.]

Facebook’s New “Send” Tool

FacebookSendButton

[Watch as Facebook's "SEND" button becomes as common as the "LIKE" button.]

Bring Me To Your Leader

[Correlation between web content and alien abduction revealed.]

Staunton, VA Social Media Classes

Attention, local friends: In May I’ll be teaching again. Join me for an introductory social media class and/or classes focused exclusively on Facebook and Twitter basics. Community members are welcome to join the class by registering with Staunton Parks and Recreation.

Content Marketing Tech Tools

Content marketing requires technology tools to produce, manage, and organize content that your audience finds useful. In this new, semi-regular feature, I’ll be featuring tech tools to help you get the job done faster and better. Hyper Alerts – Notification for Facebook Page Activity Hyper Alerts will notify you whenever someone comments on one of your Facebook pages. It works similarly to Google Alerts – just enter the pages you’re monitoring and the preferred notification schedule. Advantages include:

Do You Like My Favorite Band?

Corporate social media policy should encourage employee use at all levels. Moreover, it should embrace diversity and independent thought and opinion. Incept case study.

Personal Profile to Business Profile on Facebook

Businesses should not use personal Facebook profiles. It is a common mistake that can greatly impact your professional appearance.

Social Media – a Trusted Source

Guest blogger Claire Jarrett discusses growing social media use in Britain and the U.S.

Welcome Content Marketing Institute Friends

Welcome, Content Marketing Institute readers and friends. I’d love to connect, particularly if you share my interest in content marketing for the restoration economy.

Portfolio – Social Media

Detailed portfolio of social media clients and projects.

Organic Themes