Local Search: Get Started

FacebookPlaces

[Advantages and considerations of using Google Places and Facebook Places for marketing purposes.]

Writing for Robots Spins Outta Control

Bad move: online marketers forget the basics and chase the robots.

Autoresponder Sample

Challenge: Use a confirmation email to reaffirm a customer’s decision to sign up

What is Natural Search Optimization? (NSO)

An explanation of natural search optimization and how it affects your website’s overall SEO (search engine optimization).

Class: Online Brand Management for Small Business

“You are who Google says you are” – how to manage your online reputation.

Bling Your Ping: How and Why to RSS

RSS (Really Simple Syndication) is a critical tool to use and understand. Here’s a brief description and link to an-easy-to-understand video explanation.

Organic Themes