I provide very specialized commercial writing services for content marketing purposes:

• Case study/success story interviews and development
• Search engine optimized (seo)
• General copywriting

Digital Mar-Com

This broad definition refers to online marketing and communication content.

Examples:
auto-responders
ebooks
email newsletters
sales letters
press releases

Web Content

Today online content takes a variety of forms but must still be strategic, managed, and on-message.

Examples:
B2B or B2C web writing

case studies

• “How to Make Content Social: Learn How Incept’s Employees Use Social Media to Engage Customers”, client: Content Marketing Institute

blogging, specialized topics:

• Real Estate, client: AOL
• Local Food, client: George Bowers Grocery
• Retirement, client: Retiring By Design
• Successful Freelancing, client: Wealthy Web Writer

SEO Copywriting

Great content must be easy for your audience to find — that’s why you need to be search-engine smart with your copy.

Examples: all of the above.

What Can I Do for You?

• Develop or refine your content marketing message
• Improve your company’s bottom line through increased engagement and sales
• Enhance your search result rankings using SEO copywriting techniques
• Reduce your workload by taking on specific writing assignments

How Do I Define “Content”?

In this context anything created and uploaded to the web, such as pages of your website. I produce web marketing material; all of which are distributed via multiple online outlets (e.g. your website, Facebook, Twitter, etc.)

What is Killer Content?
“Killer content (noun): Content that is packed with utility, seeded with inspiration, and is honestly emphetic.” — Len Stein, Visability PR… an excellent definition, to which I’d add: demonstrates personality!

Ready? Here are answers to frequently asked questions.