More Like “Howdy”, Less Like “Hi”
Increasingly *how* you say something is just as crucial as *what* you say…
Writing for Robots Spins Outta Control
Bad move: online marketers forget the basics and chase the robots.
Content Marketing Tech Tools
Content marketing requires technology tools to produce, manage, and organize content that your audience finds useful. In this new, semi-regular feature, I’ll be featuring tech tools to help you get the job done faster and better. Hyper Alerts – Notification for Facebook Page Activity Hyper Alerts will notify you whenever someone comments on one of your Facebook pages. It works similarly to Google Alerts – just enter the pages you’re monitoring and the preferred notification schedule. Advantages include:
Content “Upcycling”
Content “upcycling” is a strategy to use old, “evergreen” content online. An example from Big “O” Tree and Lawn Service.
Personal Profile to Business Profile on Facebook
Businesses should not use personal Facebook profiles. It is a common mistake that can greatly impact your professional appearance.
