Katie McCaskey
commercial writer focused on content marketing strategy using social media

How content strategy and content marketing is applied to an arts and crafts practitioner.

“Odd Staunton” is a local blog featuring news, people, events, and places near Staunton, Virginia in an “Officially Unofficial” capacity.

Categories: Portfolio Samples | Comments Off

An article about vermicomposting for Flavor magazine… so why do the little wriggly guys still freak me out?

Categories: Portfolio Samples, Twitter | Comments Off

An article about building your own rain barrel, featured in “Flavor Magazine”.

Categories: small business | Comments Off

Thank you for checking out my profile on the “Real Journeys” section of the “Rich Woman” site.

Categories: Portfolio Samples, Twitter | Comments Off

An excerpt from a recent article, “Contain Yourself: The Simple Art of Growing Edible Plants in Pots” for “Edible Blue Ridge” magazine.

Categories: Portfolio Samples | Comments Off

Content management and documentation play a necessary role in non-profit work, too.

Categories: content strategy | Comments Off

GIVE your audience what they want…

Death threats? Clearly, you’re communicating.

Categories: Portfolio Samples | Comments Off

What (partially) drives a food revolution? Content strategy and copy.